This poster was created for a fictional brand launch targeting teenagers and young adults. The concept combined Y2K aesthetics with vintage elements to reflect nostalgia while staying bold and trend-conscious.

Bright colors, modern shapes and distorted type capture the energy of early 2000s pop culture. The poster promoted a pop-up store and opening party — aiming to spark curiosity, create FOMO, and attract a style-conscious crowd ready for the brand experience.